Can I use a Realtor to buy a New Home and should I?
Here in South Orange County, we have several new
communities popping up. Locally we have Baker Ranch, The Oaksat Portola Hills, Skyridge in Mission Viejo, Camden Square inFoothill Ranch just to name few.
This is good, as resale inventory is very tight.
However, it is also an area that Home Buyers often do not think they can use a
Realtor to assist them with finding a home or to negotiate terms. Buyers
often will pop in as they are driving around, fall in love and then maybe
contact their local agent once they decided or have placed and offer.
The problem here is it is too late. If you have
already visited the property and registered most new home complexes
will think of you as their client and will not let you use a agent.
Below are some tips of why it is a good idea to use an
agent when looking at new homes:
1. The Overall Real Estate Market: Though new
home pricing is going to be typically higher than resales, understanding the
market trends is key in pricing negotiations. Your agent should
understand the overall market as well as the demand for these homes.
Example: In my area the average price per square
foot has increased about 22% from the first launch of a new community overall.
• 2014 Small 1st Launch - Average Price Per Square Foot -
$367
• 2015 1st Real Phase - Average Price Per Square Foot -
$380
• 2016 So far - Average price Per Square Foot - $417
When you break it down further, of course attached vs
detached, estates vs standard single family are all going to be different but
from 2014 first introduction to what is selling today the average price per
square foot rose approximately 22%.
2. New Home Negotiations: There
are several areas that builders will give incentives, could be lending, price,
design features etc. But without knowing the true value of the home how
can you negotiate these features.
Example: One of the Builders in the area is
giving a $6k lender/design credit and homes ready to go have approximately $28,000
in designer upgrades. Which is very generous. However, if I
take the price per square foot, at the current levels the homes in this phase
are still a bit over-market with approximately 10 homes ready to be
completed within the next 2 months. Is there room for negotiation in the
price... Certainly. Might it better to negotiate design fixtures?
Is your lender providing a better deal? All these aspects should be
looked at.
3. Timing: If you are interested in
buying a new home, but need to sale your current home, timing is a critical
factor. If your new home is not going to be ready for awhile, but the
market is hot now, what should you do? Most builders do not take
contingent sales, so your home needs to be listed and sold long before the
close so funds, etc are available. But where will you go...
Example: A neighborhood of homes launching this
year is previewing in April but move in dates are not until September.
The buyer is excited and has put down a reservation, thinking I have
plenty of time to sell, but not thinking about the pricing of their home.
Ideally, if you were a seller you would list your home in June/July to
make the move in September. What's the problem... here in Socal late
July is the beginning of the down curve in sales.. Buyers are
finishing up vacations, getting kids off to school which means homes typically
stay on the market longer and if not priced correctly begin to be
reduced.
Reviewing the strategy with your Realtor may help you
list in spring and structure the sale of your home to include a rent back or a
longer escrow. Netting you more profit!
4. Cost: There is no cost to you as the
home buyer, so why not have a 3rd party involved to make sure your interest are
being looked after. To use an agent when you shop for a new home, has a
huge cost benefit to you! Though the agent will not be involved in all
the details, the builder is going to compensate the agent for bringing you in.
Looking above, if the agent is helping you to negotiate, price, design
features i.e. reducing your cost, I think you would agree it is well
worth the call to have your agent go preview new homes with you.
If you are seller, understanding this structure is also
important. Is there negotiation power here for you with both the
purchase and sale of your home?
It is important to note not all builders provide agents
with a co-op referral and often times it is less than the average commission an
agent would make. However, the agent should be with you every step
of the process, the builder is going to do most of the work when it comes
to the transaction paperwork, etc.
If moving to a New Build Home is a goal of yours, it is
key to review the details with your local agent. We understand it is
tempting to just pop bye and preview those lovely homes but it could be costing
you thousands of dollars. PS... Agents like to look at new homes too!!
Should you be interested in previewing any of the new
homes in Baker Ranch, Foothill Ranch, Irvine and Portola Hills please give
us a call. We regularly preview all new communities and have a
wealth of information to share with you.
If you do need to sell your home first, we also have a
specific program designed for Home Sellers who want to buy new, so don't
hesitate to give us a call.
Check out some of our New Communities Property Snapshots:
What's the scoop on the new development in Skyridge?
Introducing The Oaks at Portola Hills
A preview of new homes at Camden Square in Foothill Ranch
What's the scoop on the new development in Skyridge?
Introducing The Oaks at Portola Hills
A preview of new homes at Camden Square in Foothill Ranch
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